In Turkey cat food and dog food While the market has been growing rapidly in recent years, the problem of counterfeit products and parallel imports has been increasing in parallel. Veterinarians warn that products purchased through unregulated channels can cause serious health problems in cats and dogs. Consumer associations, especially when shopping for food over the internet authorized dealer control is essential.
How Parallel Imports Victimize Consumers
Industry representatives report that there has been a recent increase in the market of formula products brought in outside customs control. The most common signs are that these products do not have Turkish labels and that the production and expiration dates have been erased. In addition, it is stated that foods produced according to different climatic conditions carry the risk of spoilage in hot countries such as Turkey.
At this point, the most important task for consumers is to verify the authorized dealer status of the platform they shop on. Mismama platforms that work through official distributors, Royal Canin, Pro Plan, Hill's Science Plan and N&D Farmina provides original product guarantee with AAFCO and FEDIAF standard control in brands such as.
Fake Food Warning from Veterinarians
It is known that counterfeit or spoiled food can cause vomiting, diarrhea, skin allergies and long-term liver damage in cats and dogs. Veterinarians are particularly concerned in puppy and kitten food emphasizes that authenticity control is vital. In developing animals, improperly formulated products can cause permanent damage to bone development and organ function.
5 Ways to Distinguish a Genuine Product
- Turkish label - Products brought by official importers must have Turkish content information.
- Lot/Batch number - Avoid products whose production batch number has been deleted or tampered with.
- Authorized dealer certificate - The seller should not refrain from displaying the authorization certificate from the distributor.
- Excessively low price — Piyasa ortalamasının %30 altındaki fiyatlar şüphe ile karşılanmalı.
- QR code verification - Royal Canin and similar brands now offer authenticity verification with a QR code on the product.
Intense Interest in Germany's Leading Brand Platinum
Türkiye pet shop sektöründe son dönemin en dikkat çekici gelişmelerinden biri, Almanya menşeli Platinum markasının Türkiye’ye girişi oldu. Almanya’nın en büyük mama markalarından biri olan ve MeatCrisp adı verilen yarı nemli üretim teknolojisiyle bilinen Platinum, %70-83 oranında taze et içeriğiyle tüketicilerin radarına girdi. Markanın First and authorized dealer in Turkey Mismama, Platinum category offers the entire product range of the brand with original labeling.
Things to Do for Safe Shopping
Every consumer cat food and dog food The main thing to pay attention to when shopping is to shop from sellers on the official distributor list of the brand. Authorized dealers offer advantages such as manufacturer's guarantee, fresh stock, correct storage conditions and the right to return up to 30 days.
In addition, pet owners can use their meal card balances Mismarket The monthly budget can be allocated in the categories of food, cleaning and personal care, so that a significant portion of the monthly budget can be allocated to the needs of their pawed friends.

